Home & PropertyPerformed by: 1 PanditDuration: 2–3 hours
Diwali Shop Opening Puja
For the shop whose first sale is made in Lakshmi’s season.
Overview
What Is This Puja?
For trading families, there has never been a better time to open a new shop than the days around Diwali. The counter, the scale, the cash box and the new account books are all set in place while the whole market is worshipping Lakshmi, and the first sale of the shop becomes part of the festival itself.
The Diwali Shop Opening Puja consecrates your new shop as a place of dharmic commerce. A Pandit of the Narwar Dham parampara, booked through SiddhiStar, performs it at the shop itself. He invokes Ganesh ji to remove obstacles from the new venture, Lakshmi ji for prosperity, and Saraswati ji for clarity and honesty in dealings, and welcomes Vastu Devta into the shop space. The Diwali season adds the elements every trader recognises: Kubera pujan, the first bahi-khata marked with Shubh and Labh, the worship of the scale and the cash box, Deepdaan, and the ceremonial first sale of the shop.
SiddhiStar Note
“In North Indian household tradition, every place where work happens - the shop, the office, the workshop - is treated as a place that needs devata worship before business begins. The shop is not merely a commercial space; it is where the family's livelihood will flow. Shop Opening Puja is the moment of inviting Lakshmi ji into that space, with the same care as inviting her into the home.”
Primary Deities
Ganesha (primary) • Lakshmi • Kubera • Vastu Purusha
Commonly requested for
●Before a new shop, showroom, or retail premises begins operations
●When shifting an existing business to a new shop location
●Re-opening a shop after major renovation or interior changes
●Families who began retail operations without puja and wish to perform it within the first quarter
●Inherited or acquired commercial property with prior occupants
●Re-establishing operations at a shop after long closure of three months or more
Ritual Flow
Understanding the sequence helps you participate meaningfully rather than merely observe.
Opening sequence
1
Pavitrikaran & Achaman
The family's primary member is purified with sacred water and three sips of achaman before the rite.
2
Tilak & Rakshabandhan
Tilak is applied and protective mauli tied on the right wrist of the yajman.
3
Dik Rakshan
Yellow mustard is offered to the four directions of the shop space.
Understanding the sequence helps you participate meaningfully rather than merely observe. The exact order may vary based on the pandit's reading of family gotra and circumstance.
Samagri Required
Every item has a function - this is a functional manifest, not a shopping list.
Roli (100 gm)
Tilak, sankalp, archan
Moli / Kalawa (2 bundles (gulli))
Wrist, kalash, idol tying
Sindoor (50 gm)
Devi puja, suhag, tilak
Abeer (20 gm)
Archan
Gulal - Lal (20 gm)
Archan
Gulal - Peela (20 gm)
Archan
Abhrak (mica) (20 gm)
Kalash, tantra-pratik
Haldi (powder) (50 gm)
Archan, kalash
Kapur (camphor) (20 gm)
Aarti
Dhoop batti (1 packet)
Dhoop deep
Ruii (cotton) (10 gm)
Wick-making
Itra (5 ml (1 shishi))
Deity offering
Peeli sarso (20 gm)
Puja, kalash
Laung (5 gm)
Naivedya, hawan
Elaichi (chhoti) (5 gm)
Naivedya, hawan
Supari (7 pcs)
Sankalp, kalash
Nariyal (whole) (1 pc)
Kalash sthapana
Panchmewa (50 gm)
Naivedya
Shahad (50 gm shishi)
Panchamrit, naivedya
Sarvaushadhi (10 gm)
Kalash
Janeu / Yajnopavita (5 pcs)
Deity, yajman, sankalp
SiddhiStar Samagri Policy
The SiddhiStar Anushthan Samagri required for the puja is included in the puja price. The family may choose to receive the samagri at home before the puja date, or arrange the required items themselves from a local kirana store or home delivery app. Either option is honoured equally. The Anushthan Samagri is provided for convenience and standardisation, and is not a separate charge or a ritual necessity.
Hawan Samagri is separate from the Anushthan Samagri and is available as an optional add-on at an additional charge. If the family opts for a Hawan as part of the puja, the applicable Hawan Samagri will be included and charged separately.